Privacy policy

Imbera, S.A. de C.V. and its subsidiaries and/or affiliates, better known as IMBERA, officially domiciled at Carretera México – Tequisquiapan Km 3.2, Colonia Zona Industrial Valle de Oro, in the city of Querétaro, in the municipality or delegation of San Juan del Río, with the zip code C.P. 76803, in the state of Querétaro, in Mexico, and with the website, is responsible for the use and protection of your personal data and, therefore, would like to inform you of the following:

For what will we use your personal data?

The personal data that you provide is used primarily for the following purposes: (i) to register, modify, consult and delete customers and suppliers in our records, (ii) to grant credit and (iii) to make the corresponding collection and payment of funds.

What personal data will we use for these purposes?

We use the following personal data to facilitate the uses described in this privacy policy statement for you as a customer or supplier:

  • Identification data
  • Contact data
  • Financial and asset-holding data

We would like to assure you that we do not collect sensitive data on customers and suppliers.

With whom do we share your personal information and to what end?

Your personal data may be shared within Mexico with the following people, companies, organizations and/or authorities for the purposes indicated without further authorization:

Entities who may be given your personal data

Surety companies
Valuation agencies


To guarantee the granting of credit
To determine risks related to the granting of credit

We would also like to inform you that your personal data may be shared within the Business Units of the Entity to which we belong (Femsa Servicios and Centro de Servicios Compartidos) for the following purposes without further authorization: (i) to register, modify, consult and delete customers in our records and (ii) to register, modify, consult and delete suppliers in our records.

How can you access, rectify or cancel our register of your personal data, or object to their use?

You have the right: to know what aspects of your personal data we have on file, what we use them for and the conditions under which we use them (Access); to request the correcting of your personal information if it is out-of-date, incorrect or incomplete (Rectification); to ask us to eliminate your data from our records and databases if you have any doubts about the way in which we are using your information (Cancelation); and/or to object to the use of your personal information for specific purposes (Opposition). These rights are known as ARCO Rights.

In order to exercise any of your ARCO Rights, you should send the corresponding request to the following e-mail:

The procedure and requirements for exercising your ARCO Rights can be found by CLICKING HERE. You will need to fill out the Single Format for Exercising ARCO Rights.

The contact information for the person or department responsible for processing requests for implementing your ARCO Rights with regard to your personal data is as follows:

a) Name of the person responsible: Karla Ivonne González Valdez.

b) Domicile: Avenida General Anaya 601 Poniente, Colonia Bella Vista, in the city of Monterrey, in the municipality or delegation of Monterrey, with the zip code C.P. 64410, in the state of Nuevo León, in Mexico.

You may revoke your authorization for IMBERA to use your personal data.

You can revoke the authorization for IMBERA to use your personal data if you so wish. However, it is important to note that in some cases we may not be able to implement your request or terminate such use immediately, because it could be that some legal obligation requires us to continue using your personal data. In addition, you should be aware that, for certain purposes, the revocation of your authorization for us to use your personal data may result in our being unable to provide the services you require or the conclusion of your relationship with us.

To revoke your personal-data-use authorization, please send a request via e-mail to:

The procedure and requirements for revoking your authorization can be found by CLICKING HERE. You will need to fill out the Single Form for Revoking Personal-Data-Use Authorization.

How can you limit the use or dissemination of your personal information?

If you wish to limit the use and dissemination of your personal information, we offer the following option: You may register in the Public Register to Prevent Publicity, operated and monitored by the Mexican Federal Consumer Agency (Procuraduría Federal del Consumidor (PROFECO)), in order to ensure that your personal data are not used for advertising purposes or for the promotion of goods and services. For more information on this register, you can consult PROFECO’s website: (, or call the agency at 01-800-962-8000.

How can you find out about any changes to this Privacy Policy Notice?

Imbera’s Privacy Policy may be modified or updated as a result of new legal requirements, our own needs related to the products and services we offer, our privacy practices, changes in our business model or other reasons.

We are committed to keeping you informed about any changes to our Privacy Policy through IMBERA’s official website and will post any such notification on the following link:

Your authorization for IMBERA’s use of your personal data:

I agree that my personal data be used in accordance with the terms and conditions set out in this Privacy Policy Notice.[ ].

Last updated: 20/01/2015